Lamborghini’s hit single from Geneva Motor Show 2012 finally gets a proper promo video that gives the viewers a good look at the Aventador J from almost every angle. Designed and built in only six weeks, the J is a one-off speedster version of the Aventador, and it’s already sold to some rich dude, locked up in a garage somewhere. If you are crazy about this car – also know as the Unica – but worried you may not see much of it, just wait a couple of months for the Aventador Roadster to arrive. It’ll inherit at least 80 percent of the J’s coolness.

“With the Lamborghini Aventador J, we have molded our brand DNA into its most definitive form to date. This automobile is as extreme and as uncompromising as only a Lamborghini can be,” says Stephan Winkelmann, President and CEO of Automobili Lamborghini. “The new Lamborghini Aventador J is the most radical open supersports car of Lamborghini’s history. Its name comes from our tradition and combines an unconventional design with technology innovation. Nowadays we are confronted with several regulations that we face in the spirit of challenge. The Aventador J is the proof that, despite the rules, Lamborghini will always make people dream, even in the future.“