It’s becoming a tradition at General Motors that the first production unit of every new model gets auctioned off for charity. It’s great. We hope they keep it up. The first production Cadillac ATS will be auctioned at Barrett-Jackson’s Las Vegas auction on Sept 20-22 with all the proceeds going to Team Joseph, a non-profit organization that funds Duchenne muscular dystrophy research.

Barrett-Jackson is also laying its part by doing a commission-free auction for this ATS, so every dollar raised at the event will go to Team Joseph. The auction-bound is a juicy crystal red and fully equipped with a 3.6L V-6 developing 320 horsepower. It also features Cadillac’s highly anticipated CUE infotainment system.

Team Joseph is inspired by 5-year old Joseph Penrod was diagnosed with Duchenne, a disease that robs children of muscle function and ultimately attacks the heart and lungs, back in 2008. The organization funds research for Duchenne treatments.

“There are therapies in development right now that could help this generation of children, but we have to keep the momentum going. Someday soon, when a child is diagnosed with Duchenne, it will not be a devastating disease but simply a manageable condition.” said Marissa Penrod, Joseph’s mother and founder and CEO of the non-profit. “Team Joseph is thrilled to be the recipient of Cadillac’s generosity through the donation of the first ATS,”