Continuing their support for British talents, and as part of the FEEL XE promotional campaign, Jaguar has teamed up with fashion designer Stella McCartney to present the Jaguar XE Superhero at the Paris Motor Show.
Jaguar XE Superhero is one of a fleet of luxury Stella McCartney inspired Jaguars draped in her distinctive Superhero print from her Spring 2015 collection. They will both create some hype for McCartney’s Paris Fashion Week Show on 29 September, and warm up the crowd for the XE’s world debut a few days later.
At the Paris Motor Show Jaguar will release all the details of the new XE from the extremely frugal 99g/km E-Performance model to the thrilling 250km/h supercharged S. Later on, there will be a high-performance XE R-S version and, probably, a coupe version.
Speaking about her work on the FEEL XE campaign, Stella McCartney OBE commented: “Jaguar is a British brand that’s full of heritage, charm and one that I’ve admired for years so it’s a pleasure to be finally working directly with them. It was interesting to adapt my playful Superhero print for the XE, adding a feeling of empowerment to its exhilarating design – I can’t wait to see it on the streets of Paris.”