When the first military drone was deployed by the CIA in the first days of the Afghanistan war, nobody really expected this tool to someday become the darling of the online media. But hey, this thing is good at shooting, be it a Hellfire missile or just some harmless footage of a car show.

For the first time ever the organizers of the 2015 New York Auto Show deployed a civilian drone to give viewer’s a bird’s-eye view of the show floor with some of the most important highlights. This was done as an experiment, so you would forgive the length and the quality of the objects filmed. You have to say though, it is really cool to watch.

The drone used to film this footage is a custom designed unit with 12 inch rotors, equipped with a 15mm super speed wide angle cine lens shooting at 4K:

“We’re always looking for new ways to highlight the excitement of the Auto Show,” said Show Chairman, John LaSorsa. “Using drones helps capture the experience of the Show and bring it to life outside the walls of the convention center.  It’s also a great way for us to showcase the innovative spirit of the Show and its exhibitors.”