Chrysler has come up with a new ‘Imported From Detroit’ commercial for Thanksgiving to be aired during Lions-Packers football game. And like the previous ads, this too delivers a pretty strong message. Besides Detroit metropolitan and people, this ad features Edgar A. Guest’s 1917 “See It Through” poem, which kinda reflects on what Chrysler went [...]

Chrysler’s Ram Trucks announced a Special Service package for the Ram 1500 CrewCab 4×4, which offers special equipment to support police and other emergency services. Read More… This scary Police truck is powered by a 390 horsepower and 407 lb.-ft. of torque 5.7 liter HEMI V8, so its relatively fast and is also capable of [...]

Chrysler’s Mopar is offering what they have left of the old Viper’s V10 powertrains as 800-hp Competition Series engines. Read More… These hand-assembled units are designed specifically for drag racing with 695 lb. ft. of torque with an operating range of up to 7,000 rpm. They feature an aluminum block with aluminum cylinder heads, as [...]

Chrysler and Mopar announced their plans for this year’s SEMA show, where they will be present with more than 30 Moprized Ram, Dodge, Chrysler, Jeep, SRT and Fiat models. Read More… Let’s cut to the chase and look at the most important cars on display at Chrysler’s 28,400-sq.-ft. exhibit. The main attractions will of course [...]

Ram updates its lineup of macho Power Wagon pickups with two new ST and Laramie editions. Read More… There is the new Ram Power Wagon ST, which offers a high value package for daily off-road duty such as as fire and emergency services, mining companies, oil exploration and so on. The ST features single-tone paint, [...]

The guys from Road&Track got hold of America’s M5, the new Chrysler 300 SRT8, and set about shredding its rear tires! Sure, the 300 is not as nimble as a BMW M5, for one thing it is as big as an ocean liner, but it’s got a 6.4 liter HEMI V8 developing 465 horsepower and [...]

Chrysler is now offering the 300 with a new 8-speed automatic transmission, which gives the car a highway fuel consumption of 31 mpg. Now, it’s hard fitting this boring fact into the ‘Imported from Detroit’ patriotic line of commercials, but that didn’t stop Chrysler from trying! It’s not the coolest commercial they’ve made, but hey. [...]

Fiat and Chrysler are sharing their lineup of cars, so both companies would have a stronger presence in the market. The latest shared car is Fiat Doblo, which enters America as a Ram. Read More… Ram, as you know, is a Chrysler brand for commercial vehicles and pickup trucks. The car will be offered in [...]

Chrysler believes they made the best Jeep wrangler ever, with improved quality and powered by the new 3.6 liter Pentastar V6 engine. Read More… The all-new 3.6-liter Pentastar V6 developing 285 horsepower (209 kW) and 260 lb.-ft. of torque (353 Nm), is mated to a five-speed automatic transmission. this setup dramatically enhance Wrangler’s on-road driving [...]

Ralph Gilles, President/CEO of Chrysler’s SRT brand is the man responsible for the new range of high performance cars the company is so proud of. They have actually separated SRT activities form the day to day business, so they can focus on the job at hand and create America’s finest performance sedans, sportscars and SUVs. [...]

No, we’re still pretty much a car site! The reason we are featuring a music video here is because Chrysler has made it. Read More… This song is actually Eminem’s ‘Lose Yourself,’ performed by ‘Selected of God’ choir, produced by Chrysler Brand and Eight Mile Style LLC, a Detroit-based publisher of Eminem compositions. This is [...]

Chrysler’s outstanding “Born of Fire” Super Bowl ad featuring Eminem took home five awards at the Cannes Lions 58th International Festival of Creativity. The ad was awarded Four “Gold Lions” for Best Direction, Best Use of Music – which was Eminem’s Lose Yourself track, Best Script and Best Automotive Commercial. It also won a “Bronze [...]

Ram Truck Brand, Chrysler Group’s truck specialist, is stepping up its publicity and promotional efforts with a new tag line and a new advertising campaign which they say is very honest and focuses on truth and products attributes. The new tagline is very cool: “Guts. Glory. Ram.” The ads however, well this Code of The [...]

For reasons we can’t fully understand, Maserati is going to replace its V8 engines and instead use a twin-turbo version of Chrysler’s Pentastar V6. Read More… That’s what Inside Line‘s report says. Sure the American V6 is more efficient and the twin-turbo takes care of the power, but we’re talking about Maserati here. The biggest [...]

Andre Young starts in another ‘Imported From Detroit’ commercial for Chrysler. In this one called the “Good things”, Dre drives by in a new Chrysler 300, one of them special models that features ‘beats by dre’ audio system, across Los Angeles. This ad too, like the other IFD commercials is pretty strong and very cool. [...]