The new range-topping SX Limited version of Kia Optima comes straight out of the ‘Drive the Dream’ Super Bowl commercial. Read More… Unveiled officially at the 2012 Chicago Autoshow, the Optima SX Limited is based on the turbo model, powered by a 2.0 liter turbo GDI engine with 274-hp and fuel economy of 22/34 mpg [...]

When Kia released a silly 5-hour video of Adriana Lima waving a checkered flag, we couldn’t help but think their ad is rubbish and they are using Adriana’s hotness to cover up for it. But now they’ve released the full thing, and we watched it, and we have to say it’s pretty awesome. It’s probably [...]

Starting from next month the latest version of Kia Optima goes on sale in UK, with a base price of £19,595. Read More… This handsome saloon, which is Kia’s flagship model, has been an instant hit around the world ever since it was introduced in 2010, with more than 30,000 units already sold. In the [...]

Kia is expanding its motorsport activities by entering two race-prepped Optima SXs in the Pirelli World Challenge Championships. Read More… These World Challenge Optima SXs, developed jointly by Kia and Kinetic Motorsports, will compete in the Grand Touring Sport (GTS) class alongside established nameplates such as Mustang and Camaro at world-class race tracks across North [...]

Kia decided the best way to promote the new Optima hybrid, is by breaking some sort of record. So they’re gearing up to set new Guinness World Record for lowest fuel consumption in a hybrid car. Read More… The 2011 Kia Optima Hybrid will be driven through all 48 adjoining states of America, that’s a [...]

A 2011 Optima Hybrid is the one millionth Kia imported to the United States through the Port of Tacoma. Read More… KMA’s market share has grown each year since the company entered the U.S. in 1994. During this time Kia has transformed from a second-rated Korean car maker into one of the best selling brands [...]

To meet the increasing demand for the new generation Optima sedan, Kia is increasing production in their U.S. plant in Georgia. Read More… From September 2011, the Georgia plant production will be increased to 360,000 units per year, along with a series of expansion projects in each of the plant’s four main shops – stamping, [...]