Lexus released pricing details of the all-new GS sedan, the most publicized car in its history, for the British market. Read More… Depending on the model, the new GS can cost you between £32,995 to £44,995. The first is the price for the GS 250 SE, and the latter for the full hybrid GS 450h. [...]

Using its partnership with Sports Illustrated, Lexus came up with an elaborate plan to promote the new GS sedan. Read More… The multifaceted campaign includes iOS apps, print and video ads and some other stuff, but the coolest part of it is a race track, called TORI 500, Lexus has designed based on the actual [...]

Lexus has come up with a 30-second spot for its first ever Super Bowl commercial, highlighting the new GS sedan. It’s kinda like AMG’s unchained commercial, and shows the car breaking free from containment, emerging into a new world. It hints at the brand’s new design direction which is supposed to be cool and exciting. [...]

Toyota Racing Developments (TRD) has come up with a new range of performance part to complement new Lexus GS F-Sport package. Read More… The F-sport as you know, transforms the GS from a sporty but dignified sedan into a full-on in-your-face car. The TRD treatment sorta improves that by adding a professionally designed body kit. [...]

Lexus released a new commercial for the 2013 GS sedan, made based on their Facebook fans. Apparently they wanted to see performance enhancements of the new Lexus GS. The looks have improved significantly, but does it have the power and grunt to back it up? Lexus tries to explain it does in this ad. See [...]

Lexus is very excited about their Super Bowl ad for two reasons. For starters, it’s their first ever Super Bowl commercial and they want it to be good. It’s also an important ad because it hints at Lexus’ new range of exciting products waiting to burst out this year. Products that are no longer aimed [...]

The hybrid version of the new Lexus GS offers a very refined, very luxurious, and very elegant 340-hp Eco car! Read More… That is a very hard trick to pull. But by the looks of things Lexus managed it. The previous Lexus GS hybrid was a fine car too, but this new one with the [...]