As we have covered in out piece on the brand game in the automotive market, a lot hinges on the weight your brand can carry when it comes to sales. It was on the strength…
Hyundai Santa Fe “Epic Playdate” Commercial
Hyundai came up with a bunch of commercials for this year's Super Bowl, and they were all good. Some of them like The Team were better than others. Now let's check out this new one,…
Hyundai Santa Fe “Team” Super Bowl Ad
This is one of the best super Bowl car commercials we saw this year. Promoting the 7-seater Santa Fe SUV, Hyundai's ad actually has some substance and delivers a good message: get your own team…
Hyundai Releases Two More Game Day Ads
After the Santa Fe commercial, Hyundai USA has now released two more spots created for 2013 Super Bowl. They haven't put as much effort into this year's work as last year, but still, their ads…
Hyundai Santa Fe “Don’t Tell” Ad: Super Bowl…
If you watch a lot of car videos on YouTube you have probably come across a rather annoying commercial that plays before the actual video comes on. We're talking about Hyundai's "Don't Tell" commercial for…
Hyundai Santa Fe “Chaser” Interactive Commercial
Do you want to watch a Hyundai commercial? Well, it was a rhetorical question, you obviously don't. But what if I tell you you can watch a Hyundai commercial and play a cool game at…
Hyundai Santa Fe Named Safest 4×4 in 2012
Large 4x4 cars are naturally safer than sedans and hatchbacks due to their sheer size. But the safest among them turned out to be the latest iteration of Hyundai Santa Fe, according to Euro NCAP,…