At this year’s SEMA show Kia will unveil two very unique versions of the 2011 Sportage CUV with unique and unusual features! Designed and built in collaboration with fashion and lifestyle magazine Antenna, these cars come with up to the minute gadgets and technologies and reflect on the Sportage capability to handle business and pleasure, and therefore they are named “Work” and “Play”. The Work has a wardrobe at the back, and the Play a mobile entertainment center!
Kia Sportage Play which is painted in flat red with texturized matte black trim paint features a custom Yakima roof rack is outfitted with a red and black Cannondale QuikFX Bike with unique bike pedals and seat as its main highlight.
All of the door panels use a three-material design – including black leather, black suede and red leather – with door-inset Memphis Audio® component speakers for enhanced listening pleasure. An iPod Touch is molded into the rear center console for easy access to today’s latest music and news, while a custom quick-release camera holder in the rear center armrest holds an Olympus® EP-L1 camera to capture memorable moments while traveling on the road. The headliner, also upholstered with black suede, includes a custom beach chair holder, complete with a black-painted beach chair with a red leather seat for last-minute trips to the coast.
Other stuff we can mention 20-inch MRR HR4 wheels, also painted a coordinating matte black, and a boot full of entertainment with a custom-painted locker, motorized stainless steel barbecue grill and 22-inch LCD television. In the cargo area, a Mac Mini® with a wireless keyboard and mouse, speakers and Wi-Fi, and a Memphis subwoofer.
Then there’s the Blue Kia Sportage Work, that comes with custom metallic blue paint, titanium grey wheels, roof rack trim, grille insert and bumper inserts. This one is more of a business-like car for professionals, so it gets relevant features including a Motorola Droid X molded into the center console.
New iPads are fitted into fiberglass inserts molded into the driver and passenger seatbacks to enable rear passengers to stay on top of pressing work matters, with passengers given the ability to either remove the iPads with a simple button release or keep docked to remain charged. A Bluetooth wireless technology keyboard also is mounted into the back of the center console for easy communications.
The Sportage Work’s cargo area has been converted into a wardrobe offering storage for up to two suits, five dress shirts and five belts for any work situation. Grooming needs are met with holders for an electric razor (with a built-in power source) and ties, while a shoe rack with a track system to hold cufflinks and a wristwatch finish off the mobile closet.
No other cars in the world are fitted with weird but useful features like these two!