Mini and mod rock legend Paul Weller collaborated on creating a one-off version. The car itself is not very interesting, apparently it’s modeled on Elton John’s pajamas Ben Sherman shirt Paul designed for the clothing brand some years ago, but it serves a very good purpose. Built in Oxford and hand-painted by MINI craftsmen, the car will be auctioned for one month, in a live global online auction, from 11 November to raise money for charities Nordoff Robins and War Child.
The car is a 2009 MINI Cooper, with 17’’ Crown Spoke Alloys, black leather upholstery, Bluetooth, front heated seats, and Chili Pack. The recommended retail price of the car is £17,920.
MINI UK’s Director, Jochen Goller says: “Both MINI and Paul Weller are synonymous with the quintessential British mod scene. That’s why we were the ideal match to create this unique car.”
Paul Weller said: “I’ve always loved and driven MINIs so when I was given the opportunity to design a bespoke Mini Cooper I wanted to create something that reflected the mood and colours associated with the Mod era, which was also the classic Mini’s hey day. I’d already expressed these colours in a shirt I designed for Ben Sherman a few years ago, so it made sense to me to continue the theme using a MINI Cooper as a palate.
I’ve decided to donate the car to two charities: War Child is an amazing organisation which works tirelessly to provide protection for kids who live in some of the world’s most dangerous places – Iraq, Afghanistan, Uganda and DRC. Nordoff Robbins is the charity that really uses music to transform the lives of kids and adults fundraising to help and support these vulnerable people.”
The bidding starts on 11th November at www.paulwellerminiauction.com and will run for one month. The car will be on display in MINI’s flagship showroom on Park Lane, London for the duration of the auction.