Maserati already has a network of 18 showrooms in Japan, but to boost their performance in sales, servicing and promotional activities they decided to launch the Maserati Japan Ltd.The bases for the Japanese subsidiary of Maserati had been laid way back in 2010, but now the work is done and it’s become operational.

Japan is one of the strategic markets for Maserati as it’s the 6th biggest for them in the world and 2nd in the Asia Pacific Region (after China). That’s why they established a direct presence in Japan, to build on and enhance even further the important job that has been done by the previous importer over the past decades.They could also use this center as the base to further improve their presence in the growing Chinese market as well.

Maserati Japan uses the current network and also plans to further increase the quality and the capillarity of its dealers’ presence on the territory, investing also on new facilities, training and service policies.