Ken Block continues expanding business by entering the world of toys with Hot Wheels.
Together they launched a new line of Ken Block hot wheels and RC cars just in time for the 2011 holiday season.
Ken Block lineup includes the 1:64 scale die-cast ’11 Ken Block Ford Fiesta Hot Wheels car. Available in both black and white liveries, and the Hot Wheels RC Nitro Speeders Ken Block Fiesta, a small, self-containing RC car and controller combination Gymkhana FOUR-style. The first item is at the $1 price point, and the second just 26 bucks.
the last piece in the lineup is the 1:16 scale Hot Wheels RC Ken Block RC Stunt Car, a fully functional remote controlled car that allows users to pretend they’re Block himself in one of his highly-viewed Gymkhana videos thanks to two different drift modes that allow the user to pull both wide and tight drifts with a simple one-touch control unit. This more complex toy is prices at $45.
“This is a dream come true, I never actually thought I’d have my own line of Hot Wheels cars,” said Block. “I’ve been a huge fan of Hot Wheels for years, when I was a kid they were all I played with. I’d collect them, I’d jump them over things, I’d send them flying off of stuff, I’d race them around on the floor. I loved my Hot Wheels die-casts. So to be where I am now with my driving career and this new collaboration with Hot Wheels not just for my own1:64 cars, but also for two different remote control versions? It’s amazing, I’m beyond stoked.”
