We don’t usually feature motorbikes because, well, we don’t like motorbikes, because we don’t like the way you have to dress before riding them. This one though, this is too cool to be taken for granted. For starters, it’s a Ducati, a Ducati Monster no less, and it’s been styled by another great Italian brand, the fashion specialist DIESEL. They call it an ‘urban military chic’ interpretation of the bike, whatever that means.
The bike features ‘Diesel Brave Green matte’ on top of Ducati’s Trellis frame, wheels, engine covers, exhaust system and forks. The rugged military look is complemented by the yellow brake calipers. DIESEL also provides essential slim-fitting biker jackets, sweats, tees, a unique five pocket in raw denim and a set of accessories.
Still not digging the outfit, but the rebellious look of the bike is just awesome.
Stefano Rosso, Project Leader and son of Diesel founder
Stefano: “When we had the opportunity to work with Ducati, with last year’s MotoGP sponsorship, we discovered a whole world of shared values and common roots. That brought us the desire to create something new together, and we made it in the only way we know: taking the great know-how of both companies and mixing it with passion and creativity. The results are unique products, characterised by a great mix of design and technology.”
“The Monster Diesel, and the collection dedicated to it, reflect the “coolness” of this iconic motorcycle and our brand in general,” said Gabriele Del Torchio, President of Ducati Motor Holding. “The collaboration with Diesel, underlines our focus on the style and trends that shape the market and I am delighted to associate our world with that of fashion and, in particular, with Diesel. Both brands globally represent technology and innovation in pure Italian style.”