They say you can’t have your cake and eat it too, but BMW begs to differ. With the Efficient Dynamics BMW believes you don’t have to sacrifice the performance for fuel economy or vice versa. The intelligent technologies BMW uses in their M cars offer a perfect compromise between speed and efficiency through the use of systems like start/stop, regenerative braking, and turbochargers.
And it’s not like their cakes are low-fat and, you know, diet. If you ever got to sample the new M5 or the M6, you’d realize the change in recipe has not affected the taste, not one bit. Looks like BMW has pulled it. You can have your cake and eat it too. Check out the new ad:
http://www.youtube.com/watch?v=6X40rePwH5A