Last year Chrysler used Detroit’s most famous boy, Marshall ‘Eminem’ Mathers, for its Super Bowl commercial, and they nailed it, it was great. This year they went for another American icon, Clint ‘Dirty Harry’” Eastwood. In tune with the occasion, the ad is titled ‘Halftime in America’ and it’s the sort of patronizing pep talk [...]

This year at Chicago Autoshow Chrysler’s parts arm Mopar is celebrating its 75th anniversary with a couple of customized cars. This Chrysler 300 is like the cherry on the top of Mopar’s cake. Read More… Powered  by the 363 horsepower 5.7-liter HEMI V-8 engine, this Mopar ’12 300 is not just a show car, and [...]

One of the finest of Mopar’s celebratory custom cars for its 75th anniversary is this Singer Fiat 500. Read More… This little Italian bee features a unique Giallo (yellow) exterior paint with black accents on exterior door handles and mirror caps. It also gets 17-inch by 7-inch Abarth Hyper Black aluminum wheels with wider 205/40 [...]

For some reasons, chief among which a 465 horsepower and 465 lb.-ft. of torque HEMI V8, Chrysler believes their Jeep Cherokee SRT8 can rival the best of high-performance SUVs such as Porsche Cayenne Turbo, Mercedes ML63 and Range Rover Supercharged. We’re not so sure about that in Europe, but in America, that’s a different story. [...]

The next car to benefit from Chrysler’s partnership with Beats by Dr.Dre is the 2012 Dodge Charger. Read More… They will unveil a Charger fitted with Beats audio system at the 2012 Consumer Electronics Show in Las Vegas and Detroit Motor Show. The 10-speaker audio system complete with an 8-inch Beats Audio trunk-mounted dual-voice coil [...]

Mopar, the in-house performance arm of Chrysler announced a new Super S package for the Chrysler 200 sedan. Debut at Detroit Motor Show. Read More… The Chrysler 200 Super S will showcase every performance part Mopar will offer for the car in 2012. The main highlights at front include a large chin spoiler, satin chrome [...]

Chrysler announced a luxurious version of the 300 sedan, called simply the Luxury Series, fitted with high-class visual features and extra equipments. Read More… On the outside this version comes with 20-inch polished face rims for the RWD models and 19-inch for AWDs. Platinum chrome fascia accents, mirror caps and door handles, and a platinum-chrome [...]

Chrysler’s, and now Fiat’s, performance arm Mopar announced new facilities in Shanghai and Dubai to support their growing business in those markets. Read More… The 16,000 sq. meter parts distribution center in China will integrate China domestic and regional operations, resulting in a more efficient and cost-effective supply chain and improved service levels.  It will [...]

Chrysler has come up with a new ‘Imported From Detroit’ commercial for Thanksgiving to be aired during Lions-Packers football game. And like the previous ads, this too delivers a pretty strong message. Besides Detroit metropolitan and people, this ad features Edgar A. Guest’s 1917 “See It Through” poem, which kinda reflects on what Chrysler went [...]

Chrysler’s Ram Trucks announced a Special Service package for the Ram 1500 CrewCab 4×4, which offers special equipment to support police and other emergency services. Read More… This scary Police truck is powered by a 390 horsepower and 407 lb.-ft. of torque 5.7 liter HEMI V8, so its relatively fast and is also capable of [...]

Chrysler’s Mopar is offering what they have left of the old Viper’s V10 powertrains as 800-hp Competition Series engines. Read More… These hand-assembled units are designed specifically for drag racing with 695 lb. ft. of torque with an operating range of up to 7,000 rpm. They feature an aluminum block with aluminum cylinder heads, as [...]

Chrysler and Mopar announced their plans for this year’s SEMA show, where they will be present with more than 30 Moprized Ram, Dodge, Chrysler, Jeep, SRT and Fiat models. Read More… Let’s cut to the chase and look at the most important cars on display at Chrysler’s 28,400-sq.-ft. exhibit. The main attractions will of course [...]

Ram Trucks added yet another editions to its heady duty pickups lineup with the 2012 Mossy Oak. Read More… The limited edition truck is available exclusively as a Ram 1500 4×4 Crew Cab model, and is based on the popular Ram Outdoorsman, and is built jointly by the Ram Truck brand and America’s top camouflage [...]

Ram updates its lineup of macho Power Wagon pickups with two new ST and Laramie editions. Read More… There is the new Ram Power Wagon ST, which offers a high value package for daily off-road duty such as as fire and emergency services, mining companies, oil exploration and so on. The ST features single-tone paint, [...]

The guys from Road&Track got hold of America’s M5, the new Chrysler 300 SRT8, and set about shredding its rear tires! Sure, the 300 is not as nimble as a BMW M5, for one thing it is as big as an ocean liner, but it’s got a 6.4 liter HEMI V8 developing 465 horsepower and [...]