Mercedes Benz has started a big media campaign for their upcoming super car, the SLS AMG Gullwing. They are actually making a story of it, from its birth, development, testings and… and you know what, it deserves this much attention!

After the ‘official’ spy photos which Mercedes themselves put out, now comes the videos! Showing the car during its test sessions in Sweden, Laredo and Pikes Peak. There is also a promo film.

This 580 horsepower retro style supercar is probably the most important launch we are expecting in 2010. You can see the SLS renderings HERE.