BMW apparently thought some people may think they are using the new M Performance Automobiles and M Performance Parts divisions to sell some aftermarket parts to them for more money. So they released this video to clear things up, to show us they take design and development of these parts just as serious as designing and development of their new cars. Performance Parts divisions provide BMW retrofit equipment in four categories: aerodynamics, drivetrain, cockpit and chassis.

This video also gives you a preview what’s in store for the BMW 3 Series.