Kia is bringing back their gangsta Hamsters with a new advertising campaign for the Kia Soul called This or That! This whole idea of rapping Hamsters is cool, it’s quite a giggle, but the message of the ad is not that good. What they say is that Soul is a very cool car and anything else is like a toaster or something! But come to think of it, Kia Soul itself look a lot like a toaster!