M division, the equivalent of AMG for BMW, wants to do what the guys from Affalterbach are doing and create their own bespoke supercar.
The M-boys think they’ve got the expertise and experience required to create an SLS-rivalling super car, but they are having a really hard time convincing the top brass at BMW it is worth it.
BMW officials are apparently thinking their M5 and M6 are ‘super’ enough and the company wouldn’t need investing in a bespoke model with limited production numbers. But that’s what AMG and Mercedes do with great success.
M Division also has plans for an M-tuned Z4, but again, BMW is yet to greenlight it.
“From an engineering perspective, we have the skills and we’d love to do it,” he told Autocar. “We’ve discussed it several times but we’ve never been able to make the business case. Everything we do has to make money.”
Biermann said that M was ready to adapt to the development of alternative powertrains. “Our job is to sell emotion and fun using the technology that’s socially acceptable at the time. Whether that’s a combustion engine or an electric motor, we don’t care.”