Kia Optima has been awarded as the most appealing car in the mid-size sedan segment by JD Power. That, obviously, is something Kia likes to boast a bit. But before they do that, they decided to try and better themselves by making the car even more appealing. So they launched the Limited version which is the subject of this commercial.

http://www.youtube.com/watch?v=uTKhb4wSIJk

Seeing as they could do nothing to the already brilliant exterior, they decided to enhance the appeal of the car by fitting it with new features and equipment. So the Optima Limited gets  18″ chrome wheels, LED lighting, Nappa leather-trimmed seats, an electronic parking brake and sport-tuned suspension.

This is another feather is Peter Schreyer’s cap. He is the head of Kia Design, and the man responsible for all the good-looking cars they make.