It’s become a tradition for BMW to come up with a fancy concept car for that annual Concorso d’Eleganza Villa d’Este, and this is what they have in store for this year’s event. Designed by Pininfarina, the BMW Gran Lusso Coupe could be a preview of a new 8-Series family.

The Lusso is a followup to BMW’s last year Villa d’Este concept, the BMW Zagato Coupé based on the Z4 designed by the other great Italian design house. That car was a mere facelift for th Z4 sports car, but the Lusso is brand-new car from the gourmand up. It adds “a new dimension to the BMW claim to elegance and exclusivity,” says BMW, combining the finesse of an Italian design with the proportions of a German GT.

So the Lusso features a long wheelbase, stretched bonnet, short overhangs and a set-back greenhouse with smoothly sloping roofline. It also has enough fire power, in form of a V12 engine, to match its gorgeous looks.

The BMW Pininfarina Gran Lusso Coupe will be unveiled on May 24.