All new 2010 BMW X1 is now fully revealed and is getting ready to take the market by storm. X1 slots right under BMW X3 in terms of size and usability and price and can be considered as a rival for Mercedes GLK which price-wise is in the same category as the X1 (given the engine and options) but looks much better. X1, being a BMW, is considerably more expensive than Japanese rivals, but to be honest even they look better than this car! Follow the jump to check out BMW X1 European price…

-BMW X1 sDrive18i €27,200

-BMW X1 sDrive18d €29,550

-BMW X1 xDrive18d €31,550

-BMW X1 sDrive20d €32,400

-BMW X1 xDrive20d €34,400

-BMW X1 xDrive23d €38,800

-BMW X1 xDrive28i  €41,500