/Firenze Red Land Rover DC100 Unveiled In Delhi

Firenze Red Land Rover DC100 Unveiled In Delhi

Firenze Red dc100 at Firenze Red Land Rover DC100 Unveiled In Delhi

The new Land Rover Defender is not due until 2015. So until then LR is going to show off the DC100 concept versions every opportunity they get.

and each time they garnish the cars with new styling details. This time for the 2012 Delhi Auto Expo – which is kind of a home motor show for JLR since they’re owned by TATA Motors – the DC100 hardtop and its drop-top Sport version show up in a new Firenze Red paint with a white roof.

Although the new Defender Concept looks too fancy for a true Defender, Land Rover is adamant they capture the rugged, dependable and adventurous spirit of the original car with its signature round lamps and prominent grille, incorporating a winch. The concept cars ride on optimised off-road 20-inch alloy wheels shod with Cooper all-terrain tyres.

John Edwards, Land Rover Global Brand Director said: “The Defender has always been at the heart of the Land Rover Brand and single-handedly defines our go-anywhere, can-do sprit. Our ambition is to create an all new Defender for a global market that remains absolutely faithful to its original DNA: tough, versatile, durable and capable. At the same time, it will be developed for the 21st century and adaptable for the needs of future generations.

“Our intention is to introduce the all new Defender in the middle of the decade – there’s a lot of work to do to meet these dates and our concepts are just the start of the journey. We are here in India to showcase the Defender Concept 100 and Defender Concept 100 Sport.”

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