Q by Aston Martin is a new service offered by the British sports car maker, for those who are not satisfied with Aston’s normal level of luxury.

It’s all about exquisite details, design, and craftsmanship. But based on the pictures they’ve released, it also seems to be quite stupid. I mean just check out those straps on the rear spoiler, or the headliner and door panels. It’s a car for crying out load, not an art exhibition.

The service will be showcased at the upcoming Geneva Motor Show with a Virage and a Cygnet. The Virage with a bespoke Mariana Blue satin paint finish with an interior that includes blue carbon fibre, saddle leather floor mats, and striking yellow detailing, together with exclusive concept components, including a header mounted track-day HD video camera, luggage rack and striking forged, diamond turned wheel.

The Cygnet is finished in Cherry Tree raspberry paint with a kestrel tan interior, plus photographic leather headlining, as well as a tailor-made colour-matched three piece luggage set, unique brogue leather detailing on the seats and a colour-matched Brompton bicycle for extra urban manoeuvrability.

Q by Aston Martin will provide people with an opportunity to completely ruin one of the coolest brands in business with stupid designs and colors.