In what they call “demonstrating social responsibility” Mercedes-Benz produced a special edition version of the SLS AMG GT3 customer race car which was then sold to benefit Laureus Sport for Good Foundation, of which Mercedes is a founding partner.
This special Mercedes SLS AMG GT3 adorned with a special blue and white livery and Laureus logos was the 100th SLS GT3 and it was bought by a Chinese gentleman. It went on to raise 250,000 Euros for the organization whose goal is to improve the lives of disadvantaged children and young people in China through joint sport projects.
The handover of the special edition Mercedes SLS AMG GT3 to the customer took place during the Laureus World Sports Awards in Shanghai in the presence of former F1 star Mika Hakkinen.
“Daimler fully embraces and supports the great ways in which Laureus changes the lives of young people. Together with the Laureus Sport for Good Foundation we will give by 2016 about 150,000 deprived young people in China a chance and better perspective through sport,” says Hubertus Troska, member of the Board of Management of Daimler AG, Greater China. ” Our local corporate social responsibility activities go even beyond: in 2015 alone we will donate in total 50 million RMB [7.6 million euros] to our comprehensive social programs in China, which clearly demonstrates our commitment to this great country.”