Chevrolet’s presence at this year’s SEMA show is headlined by a couple of ordinary family cars. The Chevrolet Blue Line Concepts are a little misleading, since the name and the fact that they are based on the Malibu and Cruze hatchback makes you believe they are a pair of eco cars with no business being there at SEMA. But they are not.

Chevrolet Blue Line Concepts are a pair of concepts prepared to showcase the production and concept accessories were developed in Chevrolet’s design. These accessories are numerous in numbers but have a subtle design and do not mess with the character of these cars as family runabouts.

In the case of the Malibu the Blue Line treatment slate blue metallic 18-inch concept wheels, genesis white paint job, and extras such as ground effects kit with a rear diffuser, black grille insert, black Chevrolet bow tie emblems, rear spoiler, suspension lowering kit, floor liners with premium metal badging, illuminated doorsills, and sport pedal kit. This package is for the 250 hp 2.0L turbocharged model.

Chevrolet Blue Line Cruze RS hatchback also gets the white paint job, plus blue tinted windows, slate blue 18 inch wheels, chrome grille insert, suspension lowering kit, performance brake package, performance air intake system and performance exhaust system. There is also an interior trim including satin graphite accents on the instrument panel, shift knob and door inserts, while the sport pedal kit, illuminated doorsills and an interior trim kit.