The next city to get its own Ferrari Store is New York, and they’ve chosen a great location for it next to the Ferrari showroom at Park Avenue in Manhattan, right in the middle of one of the world’s most prestigious shopping destinations . The 200 square metre shop will offer Ferrari-branded apparel and lifestyle goodies.
A private event for Prancing Horse friends will take place tonight, to celebrate the occasion. Throughout the day, on Park Avenue as well as and on 55th Street, New Yorkers will have the opportunity to admire two relevant cars in Ferrari’s history, a 1959 250 California and a 1984 GTO, together with the current product range: the brand new 458 Italia, the Ferrari California, the 612 Scaglietti, and the special limited 599 GTO.
Dallas-based Forza Retail manages the store, as well as 4 other official Ferrari Stores in the US: Los Angeles, San Francisco, Honolulu, and Miami. The New York Ferrari Store joins the other prestige Prancing Horse retail locations around the world, including those in Milan, Rome and Venice (Italy), London (UK), Barcelona (Spain), Athens (Greece), Kiev (Ukraine) and Dubai (UAE), to name a few. The Ferrari Store development programme includes plans to bring the number of openings to more than 60 over the next two years in Europe, America, and the Middle and Far East.
