SEMA-Bound Mustang by Women Winner AnnouncedTuesday, June 5, 2012 19:55 by Arman Barari
Remember Ford’s SEMA Mustang Build Powered by Women program in which they asked female designers to come up with their perfect muscle car to be built at the show? No? Well, click here if you don’t. For those who do remember, the winner has just been announced based on public’s vote. And it is the most butch on – rather surprisingly; the High Gear Mustang with copper wheels.
Designed by Jennifer Seely, this Mustang is inspired by jewelry, couture clothing and architecture. The copper – or is it bronze? – details including the wheels, mirrors caps and grille have given it a rather luxurious look. We have a sneaking suspicion this one won the competition not because it was the most feminine, but because the other two concepts were utterly rubbish.
So Jennifer will see her car built right on the show floor at this year’s SEMA by a group of supposedly skilled women. God help us all!
The car will then be auctioned to raise money for the SEMA Memorial Scholarship Fund.
“The concept selected by everyone who voted is amazing,” said Doug Evans, Executive Vice President of Source Interlink Media (SIM), a partner in the project. “It will be very exciting to see the vehicle transformed in just eight short weeks by the dedicated group of women participating in the project.”