With only about a month to go until the official unveiling of the all-new Hyundai Kona the Korean car maker has released a teaser video to keep us interested in the subject. The Kona is a momentous product for Hyundai as the brand relies on it to realize its dream of becoming the leading Asian automotive brand in Europe by 2021.
So they have put a lot of effort and money in designing and developing the Hyundai Kona to European standards. Hyndai describes the design of the Konda as “voluminous, aggressive body styling featuring sleek and sharp shapes,” and that seems to be the case based on what we can perceive in this video:
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Hyundai Kona appears to have a profile like that of the Toyota C-HR, a sort of col and sporty coupe-like SUV aimed at young buyers. That means the Kona will also be packed with up to the minute technology features not usually seen in this segment – stuff like the Hyundai-first head-up display which projects key driving information directly into the driver’s line of sight. The eight-inch projected image with a class-leading luminance of 10,000 candela per square metre guarantees daytime visibility and supports safe driving. Granted, HUDs are largely gimmicks, but kids today love this sort of thing.