/Fiat 500 by Gucci

Fiat 500 by Gucci

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The little Fiat 500 has turned into the symbol of Italy these days!  This is the latest special edition of the car designed by Gucci, celebrating the 90th anniversary of the fashion brand.

The car is customized by Gucci Creative Director Frida Giannini in partnership with Fiat’s Centro Stile and is available in just black or white. Both cars are garnished with Gucci’s signature green-red-green stripe, which runs along the entire perimeter and links the exterior to the interior. These stripes also appear inside on the seats, on the gear shift, the key-cover, the carpets, and in an innovative finish on the seatbelts.

The Black one gets detailing in shiny chrome paired with interiors that contrast sharp black and white, for a contemporary and racy attitude. White, with satin chrome detailing and ivory and black interiors for a softer, sophisticated look.

Fiat 500 by Gucci also features 195/45 R16 wheels. But even those rims have their own styling details. The hubcaps feature the interlocking GG in the same color of the body of the car. The  cursive Gucci signature appears on the hatchback as well on the doorpost. You also get rear break callipers in Gucci green.

Completing the customization is the exclusive 500 by Gucci collection, including travel accessories, small leather goods, drivers, tracksuits, bombers, driver gloves, sunglasses and a watch, which will be available in select Gucci stores and online at www.gucci.com from April 2011.

Commenting on the collaboration, Lapo Elkann said: «I am honored that I was able to connect Fiat and Gucci, especially in such an important anniversary year for Italy. Being Italian, it makes me proud to have contributed to this  500 by Gucci, which  brings together the spirit of two brands that so perfectly symbolize our country’s savoir faire in the world. It has indeed been very gratifying to work again on the car I love most with Fiat’s Centro Stile and with Frida Giannini».

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