Not that long ago having a multimedia connectivity system in the car was something akin to witchcraft. But now you can have one of them best for as low as $295.
That is the new price of Ford SYNC infotainment system after they knocked another 100 bucks off it, to make it more affordable and available to all. This sophisticated system is now available as optional equipment on base trim levels, but the first cars to get it as standard equipment are 2012 Ford Explorer and Edge.
In essence, Ford SYNC offers hands-free, voice-controlled in-car connectivity, with features like:
- Hands-free, voice-activated calling via a Bluetooth®-connected mobile phone
- Hands-free, voice-activated control of a USB-connected digital music player
- 911 Assist™, the automated emergency calling service that is free for the life of the vehicle
- Vehicle Health Report, the on-demand diagnostic and maintenance information service
In addition, customers who choose the base package will have the option to purchase a SYNC Services subscription, which expands voice-controlled features to include a cloud-based network of services. These include turn-by-turn directions, traffic reports, and business search information with available live operator assistance if needed. A SYNC Services subscription costs only $60 a year, besting the telematics services offered by the competition.