Taking a leaf out of American car makers’ book, Hyundai announced the launch of its own Crate Engine Program, providing tuners with significant discounts on four and six-cylinder engines. These engines can be modified for project cars or to be used in Hyundai’s own products.

There are two options available, the Lambda 3.8-liter, direct-injected V6 and Theta 2.0-liter, turbocharged 4-cylinder engines. They both come from the Genesis Coupe lineup, and both have a fantastic potential for huge power gains. There are 1000-hp versions of that V6 powering some of the show cars at this year’s SEMA show.

Relative to their potential, Hyundai crate engines are cost-effective. The 2.0-liter 4-cylinder will be available in two engine configurations: a turbo-ready version priced at $4,500, and a turbo-equipped version, which includes turbocharger, intercooler, and intake air ducting, priced at $6,000. The Lambda V6 mean while starts from $9,000, but with that engine, sky is the limit.

Hyundai crate engines come complete with intake manifolds, ignition coils, injectors, and fuel delivery assemblies. The tuners can change or upgrade each part as they see fit. In their standard factory form, Hyundai’s four-banger turbo and V6 Lambda make 275 hp and 345 hp respectively.