As much as we like a thorough tuning job with a nice body kit and modified interior, the best way to enhance a car’s appeal, we think, is to make it more look more elegant. That is the specialty of Canadian firm SR Auto Group, and this is their latest offering, a Ferrari F12 riding on a set of  PUR Wheels.

Ferrari F12 is an incredibly handsome car to begin with, so they decided to steer clear of any other visual mods but the wheels. Mind you, the wheels are so gorgeous and classy, they work better than any styling kit in improving the looks of the car anyway.

The rims on this F12 are PUR RS07s set up in a staggered 21-inch front and 22-inch rear application. They are finished in a color similar to car’s paint job, which is a very nice touch, and complemented with Ferrari yellow brake calipers.

The aggressive and sporty Ferrari F12 Berlinetta is powered by a 6.0 liter V12 engine with 730 horsepower. That enormous power is sent to the rear wheels via a seven-speed dual-clutch transmission with super quick shifts and an electronic differential. The whole process of power delivery is governed by a super-sophisticated five-way traction control system.