The super unique Toyota C-HR crossover has now officially entered production at the car maker’s plant in Turkey. And yes, it’s badged a Toyota and not a Scion or anything else. The extremely trendy C-HR will make its North American debut in Los Angeles in a little while and a short time after that it’ll hit the market globally.

In the UK market the 2017 Toyota C-HR is priced from £20,995 to £27,995 depending on the trim level, powertrain and drivetrain. The crossover launches with two engines, including a 1.2 liter Petrol Turbo unit with 115 hp (5.7 l/100 km) and a 1.8 Petrol Hybrid with 122 hp (3.7 l/100 km). So although you have a choice between FWD and AWD as well as manual or automatic transmissions, no combination of these options is going to make the car fast.

You also have to take into account the hybrid variant of Toyota C-HR does look a little different than the regular model. It’s a tad less sporty, which is a fair price to pay for a little bit more power and somewhat better fuel economy. We sincerely hope Toyota launches a high-performance version of the C-HR in the near future because these engines are just a big waste of those good looks. There is a 150 hp 2.0 liter model, but that’s only for Ukraine and Caucasus.

In terms of features and equipment the C-HR comes with advanced Toyota Safety Sense technologies as standard on all grades, including Pre-Collision System (with Pedestrian Detection), Adaptive Cruise Control, Lane Departure Alert with steering control, Automatic High Beam and Road Sign Assist. It can also be specified, depending on the trim level, with JBL premium audio system, navigation, heated seats, a smart entry system, privacy glass, bespoke upholstery including part-leather seats, Toyota’s revolutionary S-IPA system (Simple Intelligent Park Assist), 18″ alloy wheels and Bi-tone metallic paintwork.