Eterniti Motors is a new British luxury car maker based in London, and they will be unveiling their first product, called the Hemera, at the 2011 IAA Frankfurt Motor Show.

They seem confident, based on the teaser video they released, and claim they are going to introduce a different kind of luxury. There is no details on the car itself at all, but this sketch you see above, shows that it’s a pretty sizable SUV, or crossover if you will, with lots of sporty features like the big front grille or the massive wheels.

The video also promises it will be fast and intense, like a storm. It also promises the storm will hit you, hard!

We keep you posted on any updates.