McLaren Opens Its 40th Global Showroom In Taiwan
McLaren recently appointed its first ever dealer in Indonesia. While being in South East Asia, they thought why not open a store Taiwan as well. That is what they are going to do, and it will become their 40th global retail outlet, which is remarkable number given the age of the company, and shows how serious they are about expansion.
It was only 18 month ago when McLaren Automotive opened its first showroom in London. Now Taiwan will be the 24th foreign market the British brand will be present in. They will probably sell only a few cars each year in each of the countries in that corner of the world, but it will help them to achieve a big number when they put all those markets together.
McLaren Taipei dealership will be managed by Yun San Motors, as a fully serviced importer and seller of exclusive sports cars.
Ian Gorsuch, McLaren Automotive’s Regional Director for Asia Pacific, said: “We had several applicants wanting to be the McLaren dealer in Taiwan and we spent a long time meeting the candidates several times as well as desk top research to determine who would be the best partner. One of the crucial deciders was who shared our views of success – customer satisfaction and retention. After all the research and meetings we are happy to appoint Yun San Motors to not only be our dealer partner but to launch McLaren in Taiwan”.