We’ve just been talking about clever ideas of brand promotion by showing you the magnificent Alfa Romeo Giulietta Mosaic, and here’s Mazda’s way! It’s a limited edition sheet of postage stamps that feature iconic Mazda vehicles, entitled “History of Mazda Motor Corporation Hiroshima (with model car)” celebrating company’s 90th anniversary.
As mentioned these stamps which are available in west Japan where Mazda has production line, feature pictures of iconic Mazda cars from the company’s 90-year history, ranging from the 1950 Mazda-Go three-wheeled truck to the all-new Mazda Premacy (known overseas as the Mazda5) that went on sale in Japan in summer 2010. The stamp sheet also shows the Mazda Shinari, a new concept car that indicates the future direction of Mazda design.
Masami Uemura, managing director of the Japan Post Network Chugoku Regional Office, presented a sheet of the limited edition postage stamps together with a miniature model of the 1967 Mazda Cosmo Sport 110S – the world’s first mass production rotary-engined sports car – to Yuji Harada, a director and senior managing executive officer at Mazda Motor Corporation.
“Mazda is grateful and proud that the Japan Post Chugoku Regional Office has decided to issue these special stamps to celebrate Mazda’s history,” said Yuji Harada. “The stamps are a welcome reminder of the strong support and affection that Mazda enjoys in its local communities, especially as most of the planning and design of the stamps was carried out by staff at post offices near Mazda facilities. Going forward, Mazda is determined to continue building vehicles that look inviting to drive, are fun to drive, and provide customers with pleasure. We hope to inspire more people to commemorate our great cars.”