The trendy little Ford Fiesta, like all small cars, has a great potential for personalization and customization. Now Ford has unveiled their 2012 offerings that include two interior packages and one exterior package.
A reason for Ford to invest so much in Fiesta’s accessories and options is the fact that to date, more than 26,000 Ford Custom Accessories items have been purchased by Fiesta owners. In other words, 40 percent of buyers purchase at least one accessory for their Fiestas. Maybe that’s because the typical Fiesta buyers are generally young.
The new premium sport appearance package takes cues from the European Focus RS with several blacked-out components that feature Tuxedo Black paint, including: Side mirrors, Headlamps, Grille surround, License plate header, and Upper rear hatch spoiler. The package also offers 16-inch polished alloy wheels along with improved performance when ordered with a manual transmission. The package delivers improved performance through a shorter final drive ratio of 4.25 versus the base model at 4.07.
That was for the exterior. For the interior, available on high-level Fiesta SEL and SES models, the packages feature high-contrasting interior accent colors in Oxford White or Race Red. The contrast color is used on the center stack bezel, door panels and vent trim rings. The two-tone leather-wrapped steering wheel also offers a color-matched insert with contrast stitching, while the shift knob comes in black leather for even greater distinction.
The seats also get the same treatment in addition to a debossed “Fiesta” logo and black leather bolsters.
There’s a whole lot more options and accessories for the Fiesta to obtain, such as illuminated gear indicator shift knob that comes with a digital gear display, illuminated door sill plates with an LED Fiesta logo, interior light kit that includes one LED-generated light in the cupholder area and a light bar in the footwells, rear roof spoiler exclusive to the hatchback, four-piece, race-inspired body kit which comes with a sculpted front air dam, side skirts and sleek rear valance, and of course the infamous body-side tattoo graphics as well as Ford Custom Graphics by Original Wraps.
I think it’s fair to say no two Fiestas will look the same from now on!