A one-off special edition of Chevrolet Cruze, called the Cruzer, celebrates the centenary of the brand.

Unveiled at Ace Cafe London the ‘Cruzemobile’ is inspired by the famous ‘Bluesmobile’, made famous by John Belushi and Dan Ackroyd in The Blues Brothers film. Besides the obvious paint job, Chevroelt also hired some fake Blue Brothers, called Cruze Brothers band, who performed a live set to a crowd of over 500 guests at the Ace Cafe.

The cafe was opened in 1938 & post war, with the British motorcycle industry at its peak, became the place to meet until its closure in 1969. It was reopened in 2001 on the original site by current owner Mark Wilsmore.

Chevrolet UK Managing Director, Mark Terry, added: “As we celebrate 100 years of Chevrolet, it’s right that we should mark this by celebrating other elements of American culture – we’re the only US brand to truly establish a foothold across all segments of the UK and European car market, and much of that is down to the proud heritage and cultural associations that people make with our brand. The Blues Brothers is an all-time American classic, much like Chevrolet itself.”