Ram Trucks, the new brand responsible for Dodge Ram, unveiled their new 1500 full-size, light-duty pickup truck at the New York Auto Show. An uninterested eye won’t be able to tell this apart from other Ram pickups, but Ram enthusiasts – assuming there’s one – will notice the 2013 model features an even larger grille than before and LED and taillights.

Now, for some technical figures, the new 2013 Ram 1500 will be available in three cab configurations (two-door Regular Cab, four-door extended Quad Cab® and four-door Crew Cab) with three box sizes – 5-foot-7-inch box, 6-foot-4-inch box and 8-foot box. Only a pro trucker will know what all that means.The interior is revised too, but it still looks like the insides of an 18 wheeler.

You look at this massive thing and you think it definitely needs at least 10 liters of fuel for every kilometer it covers. It doesn’t. The 2013 Ram 1550 is equipped with the  3.6-liter Pentastar V6 developing 305 at 6,400 rpm and torque of 269 lb.-ft. at 4,175 rpm. This engine has E85 capability, has best-in-class fuel economy and noise standards, and makes the car three seconds quicker to 60mph than its predecessor.

There’s also a 396 hp 5.7-liter HEMI V8, but that’s going to be thirsty. The new, 8HP45 eight-speed automatic transmission is the new standard transmission for Ram 1500 with V-6. For HEMI V-8 – equipped Ram 1500 models, the higher torque capacity version 8HP70 will be available in the first quarter of 2013.

The new Ram also features air suspension system for better ride comfort, featuring five height settings that operate automatically or manually. It also comes with start/stop and low-resistance tires. It’s the best Ram can do make the car as fuel efficient as possible.