With only a few weeks remaining until the launch of the Scion FR-S in America, the marketing department gets busy with commercials. They’re not messing around. In this first ad, titled ‘Sport Is Back,’ they get right down to the business showing the car in some serious action. This is what the new Japanese sports car is all about; the joys of aggressive driving on great back roads. The sideways stuff are a bit exaggerated though.
Apart from the badge, the FR-S is the same as the BRZ and GT86 – its siblings from Subaru and Toyota. It gets the same looks, the same sort of options, and the same 200 hp (170 whp) which as we’ve said time and again, is not really enough for a proper rear-drive sports car.
The FR-S will probably drive a lot of people out of their Kia Koups and Honda Civics, but it’s not likely to mess with the market of Genesis Coupe 2.0 T.