Chrysler 300 Ruyi Design was one of the concept cars the American car maker unveiled at the 2012 Beijing Auto Show to celebrate its return to the Chinese market. The Ruyi 300 is quite a remarkable car because of its exquisite details. Normally, a special car to the Americans is one that’s bigger, has more chrome than others, and big wheels. But this one is inspired by culture. It pays homage to the Chinese symbol of Ruyi.

In this video Yi-hue Wen, Chrysler Group Color and Material designer, talks about the inspiration behind the many unique interior designs used throughout the cabin of the Chrysler 300 Ruyi design concept