Rolls Royce expansion plans continue marvelously as the British brand opens its first ever showroom in Latin America. The new shop is located in Sao Paulo, Brazil, and is run by Via Italia Group, RR’s appointed dealer in the country. Rolls Royce is now officially present in all corners of the world.
As always, the new place is a state of the art facility with 500 square metre showroom, and amazing architecture. It has a Customer Lounge, which features bespoke-designed furniture and cabinets, includes leather, wood, surface finish and carpet samples from the Home of Rolls-Royce at Goodwood, England.
All Phantom and Ghost family models will be available for sales int he showroom, in addition to models from the Bespoke department. Not to mention customers can customize each car with endless bespoke options.
Before heading to South America, Rolls Royce CEO was in the Far East, opening new showrooms and upgrading the existing network.
Torsten Müller-Ötvös, Chief Executive, Rolls-Royce Motor Cars, said, “I am delighted to announce the opening of our first showroom in Latin America, and particularly in this modern and luxurious city. The region has seen impressive economic growth, with an increasing demand from discerning customers for pinnacle luxury products”. He continued, “Rolls-Royce continues to expand its business in a number of fast-growing emerging markets and it is therefore appropriate that we have a strong presence in Brazil.”