Over the past few years Chrysler has been using every American icon it could to promote their products. Clint Eastwood, Eminem, Dr. Dre, and John Varvatos are among the celebrities Chrysler enlisted for their ongoing campaign. The next big name on this list is Berry Gordy, founder of Motown records, who promotes the new Chrysler 300 Motown Edition.
Come to think of it, Detroit is the most talented, but least appreciated city in America.
Features of the limited edition Chrysler 300 Mowown, to be unveiled at the 2013 Detroit Motor Show, include bright chrome front and rear fascia accents, mirror caps, door handles and daylight-opening surround, and a unique Mopar bright chrome grille with seven sculpted horizontal blades as well as 20-inch polished “heritage” design aluminum wheels. Available exterior colors include Bright White, Gloss Black, Deep Cherry Red and new Jazz Blue.
Inside the cabin, the black interior is complemented with Pearl White Nappa leather seating with perforated inserts and black piping and accent stripes. There is debossed “Motown” logo on the front seatbacks, and Piano Black on center stack, instrument panel, steering wheel, gauge cluster and door panel elements. The highlights of the cabin, however, are the authentic Black Olive Ash wood trim and satin silver finished accents.