Celebrating 10 years of production at Goodwood plant, Rolls-Royce is going to release a new collection of highly bespoke models in 2013, aptly named ‘Home of Rolls-Royce’ collection. These models will be the ultimate showcase of Rolls-Royce design and craftsmanship.

Including both Phantom and Ghost models, this new collection will boast the company’s finest exquisite marquetry, embroidery and hand-painted coachlines, with world-class leather, wood and paint. They will be sporting specially designed Bespoke motifs.

To give an idea on what they mean by ‘Bespoke’, Rolls-Royce says the customer can show them a tree in his estate, and they will make the wood trims in his car from exactly the same kind.

“In 10 years, the Home of Rolls-Royce has established a reputation as the benchmark of craftsmanship excellence. These cars will celebrate the first of many decades in this extraordinary British manufacturing success story,” said Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars. “A fastidious commitment to perfection underlines Rolls-Royce’s position at the pinnacle of super-luxury manufacturing. I look forward to introducing customers to these unique Bespoke masterpieces over the next year.”