Ken Block’s decision to partner up with Ford a few years opened the door to lots of new opportunities and turned him into a global superstar. But it also meant a lot more publicity work. Not that it’s a bad thing, because all Ken has to do is show up, hoon a car, and sign autographs. That’s what he was up to recently in Budapest promoting the Ford Fiesta ST.
The fans, who won a contest, got the chance to co-drive with Ken and then test their skills on a special track fashioned on Europe’s largest ice skating rink (without ice). Ken also did a special demonstration of his unique skills on the track in the critically acclaimed Fiesta ST.