The sales numbers for Subaru BRZ in the UK must be a lot worse than we thought. Why else would they cut its price, substantially, in just months? Following the first £2,500 discount back in April, Subaru has now slashed another 1,500 grand off BRZ’s on-the-road price for the SE manual model.

Subaru BRZ SE is, of course, the one to go if you want this car. It comes as standard with keyless entry and push-button start, dual-zone climate control, cruise control, sports seats, VSC, Torsen limited slip differential and front, side, curtain and knee airbags, and you can drive away in one for just £22,495.

The range-topping BRZ in the British market is the SE Lux auto which costs £25,495. But you don’t want that because first, it’s an automatic, and second, the most notable extras you get with them include alcantara and leather trimmed seats with seat heaters. Satellite navigation remains a dealer fit option.

All Subaru BRZ models are of course powered by the same 198bhp 2.0-litre horizontally-opposed Boxer petrol. Who knew a car made exclusively for driving enthusiasts would fare so badly in the market?